This Truck Came In A Box!
July 19, 2017
Volvo Trucks’ new model Volvo VNL has achieved the Guinness World Record for the largest object unboxed.
WHAT WAS THE RECORD?
Volvo Trucks North America has achieved a Guinness World Record as it unboxed one of the largest objects ever delivered, a Volvo VNL, Volvo Truck. It was packed inside a standard box made of cardboard and cellophane, which had to completely encapsulate the truck and then needed to be opened manually. Further, the truck had to be removed from the box without destroying the box during the process.
Volvo Trucks is one of the largest truck brands in the world. Creating a buzz around breaking a record, for the strategic launch of their new model, Volvo VNL, Volvo Trucks recruited the assistance of three-year old Joel Jovine to assist with the unboxing.